Launching a new brand identity is an exciting moment. It is when design, strategy, and storytelling come together. However, many teams lose control of consistency at this stage. At The Launch Shop, we help B2B brands roll out identities that scale across digital and physical touchpoints. The difference between a smooth launch and a messy one often comes down to structure. This brand identity roll-out checklist for multi-platform touchpoints is a guide to keeping your launch cohesive,...